facebook277 Newport Rd, New London, NH 03257

About Our Store

We hope that our store has everything you want and is different than the “box” stores out there. We aim to provide the best customer service that we can and are always willing to find products for you that we don’t carry! We hope to see you soon!

About Us

Penny Murano

Penny Murano bought the store, Abercrombie and Bridge in December 2006 from its founder Helen Lovejoy. In 2007, she changed the name of the store to Unleashed. Penny managed her first retail store at the age of 17 and went on to be a clothing buyer from Talbots and J. Jill. In 2001, she decided to have a change of career and opened Paw Play, a dog daycare in Southington, CT. In 2006, Penny and her husband Rob moved to New London full time and by chance, found out that Abercrombie and Bridge was for sale. A few remodels and a flood later, Unleashed is the store that we always wanted it to be. Penny has 2 dogs; Ruby a Weimaraner and a Miniature Dachshund Olive.

Shyann Desrochers

Shyann Desrochers joined Unleashed as our weekend employee in 2013 and has been a valued asset to the team. In May 2017, Shyann was promoted to Store Manager. Shyann is very excited to get to travel to trade shows with Penny and find new products. Shyann is a student at NHTI as well and her dog Diesel is living with her dad while her schedule is so crazy!

Jess Munoz

Jess Muñoz joined our team in July 2017. She is a recent graduate from Plymouth State University.  Jess has 5 dogs at home!